japanese art, design and culture

Poteki by Kazuhito Ishida

Another great find from the Oyatsu Dougu exhibition is Poteki, a play on the Japanese word for potato chips (abbreviated as potechi) and the word for tree (ki). I love everything about this potato chip tree from the packaging design to the execution of the product. In fact, assumingly due to popular demand, the designer, Kazuhito Ishida, recently began offering them for sale (840 yen) on his website.

I love everything except the fact that it requires a disproportionately large amount of time to set up, compared to the time it takes to empty.


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1 Tweets that mention Poteki by Kazuhito Ishida | Spoon & Tamago -- Topsy.com { 02.24.11 at 5:50 am }

[...] This post was mentioned on Twitter by CSP comunicación, Yslandia. Yslandia said: Poteki, el árbol patata frita http://bit.ly/hE9GPo Jumm… Media hora para colocarlas, 1 segundo para comerlas ¡no me salen las cuentas! ;p [...]

2 Potato chip tree | noquedanblogs.com { 03.03.11 at 7:35 pm }

[...] via spoon & tamago [...]

3 Potato Chip Tree: Poteki by Kazuhito Ishida | LauraJul { 03.07.11 at 3:48 am }

[...] Spoon & Tamago This entry was posted in Design, Food and tagged Chips, Design, Designer, Food, Japan, [...]