Japan’s numerous art festivals have proven to be an effective way of luring domestic and international tourists out of popular destinations and into rural parts of Japan they would have otherwise not visited. The poster child is perhaps the Setouchi Triennale, whose combination of art and island hopping has transformed an obscure region of Japan, into one of the country’s must-see destinations. Below, we present you with three lesser-known art festivals all kicking off later this year. If you have plans to visit Japan and are looking for destinations off the beaten path, consider this a sign.
Continue reading